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News

Strong Halloween Sales this year
News Article
Women with children will spend, on average, $77 on Halloween costumes, decorations and snacks this year, according to a survey by the Marketing to Moms Coalition.

Boys & Girls Club Going High Tech
News Article
New York Times article explains how The Boys & Girls Club of America is going high tech.

Now accepting applicants for the 2011 H.E.R. Award
News Article
The Marketing to Moms Coalition is seeking applicants for the 2011 HER Awards. The Coalition is dedicated to recognizing companies that honor, empower, and respect moms.

Marketing to Moms Coalition Featured in Media Post
News Article
The Marketing to Moms Coalition was featured in a recent article by Anne Marie Kelly from MediaPost Publications.

Moms cut spending but not for their kids
News Article
A significant discrepancy exists between how moms shop for their kids versus themselves, according to an annual study by the Marketing to Moms Coalition.

Capturing Mom's Holiday Shopping Dollars
News Article
Just in time for the holidays and mom's rush to cross gifts off her list, the Marketing to Moms Coalition has released the results from its annual holiday report.

How moms make ends meet
News Article
Moms are cutting back on household spending, making more home-cooked meals, and sacrificing quality for everyday value to save money, according to a recent survey.